For many restaurants, liquor is their golden goose, as the profit margin from selling alcohol can be as much as 500%. Being able to offer liquor on the menu can also make your establishment much more popular, as many patrons tend to enjoy a glass of wine or a bottle of beer with their meals. To sell liquor in your restaurant, you must first apply for a liquor license. During the process, your application can be contested by the community. To prevent this from happening, try to include as many details as possible on how your restaurant will encourage and enforce responsible drinking. This article will look at 3 particularly important details to include.
Protocols for Ensuring that Drunk Drivers Do Not Drive Home
Someone is killed in a drunk driving accident every 53 minutes. This fact, along with the heavy campaigning of many organizations, may cause some community members to feel uncomfortable if your establishment sells liquor. To prevent them from contesting your application, include specific protocols your restaurant will follow to prevent drunk driving. For example, you might have the servers confiscate car keys at the entrance or from drunk patrons. Your restaurant might partner up with a taxi company to ensure that all patrons have a safe ride home.
The Type of Equipment or Procedures Used to Avoid Selling Alcohol to Minors
Another important concern is the sale of alcohol to minors. You'll strengthen your liquor license application by also include information like the types of equipment or procedures that are used to prevent this from happening. For example, you might have devices that check the validity of IDs. You also might have protocols on how to handle situations where the patron doesn't look like the person in their photo ID. For example, you might refuse alcohol to any patrons that can't answer personal information on the ID quickly, like how old they are or what their zip code might be.
Company Policies on Whether Employees Are Able to Drink in the Establishment
It's important to not only prevent your patrons from getting rowdy when leaving your establishment and bothering others in the community. You should also include the company policy for employees. For example, you might refuse to serve alcohol to employees after their shift.
Conclusion
Provide as much information as you can as to how you will try to prevent disorderly and unsafe behavior that might result from selling liquor. If you can prove that you have accounted for popular concerns and have set policies in place to prevent drunk and disorderly behavior, there's a much higher chance that no one will step up and contest your application. Contact a company like Arizona Liquor Industry Consultants to learn more.
Share17 March 2017
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